About Us

Your Holistic Marketing Partner Specializing in Web Design and Online Marketing

Holistic Marketing:

Beacon Marketing specializes in advising, designing and promoting attractive and effective web sites for our clients. We serve as your online marketing partner, offering extensive knowledge and service, not just basic web design. See Our Marketing Case Studies

Cost Effective Solutions:

We cater to small to mid-sized businesses and organizations that watch their marketing dollars carefully. Our solutions are affordable and often include self-service web sites that are easy to update without the ongoing costs of expensive web design fees. See Our Pricing & Packages

Strong Track Record:

There are thousands of people offering cheap web sites, but there are very few companies that offer strategic consulting, as well as effective and appealing web sites in the time frame expected with measurable results. In this field, professionalism is not a given. See Our Client Testimonials

Thank You

We invite you to browse through our web site and learn more about us and the online marketing world. Our blog and services pages are rich with information. We’d also love the opportunity to talk to you over the phone or meet in person. Thank you for your consideration.

Sincerely,

John Munson
Co-Owner and Partner
Phone: 617-418-1733
Email: john@beaconmarketing.biz
Betsy Shane
Co-Owner and Partner
Phone: 617-418-1733
Email: betsy@beaconmarketing.biz


Our Start:

John Munson launched Beacon Marketing (formerly Beacon Information) in 2003 as a result of the industry’s lack of companies that could provide a suite of marketing services necessary for small and mid size businesses to grow.

During that time, the Do-Not-Call List was growing and Email spamming laws were taking root. Since then Direct Mail has grown to be the second largest ad spending category outside of television. Growing even faster over the last few years has been Internet Marketing, with Search Engine Marketing, E-Commerce sites, Blogs, and Social Networks leading the way. In this fast changing industry, Beacon Marketing strives to stay ahead by constantly learning new technologies and methods.

Beacon Marketing is dedicated to providing its clients a wide range of marketing services geared specifically to small and mid-sized businesses. With this niche market in mind, Beacon can and has delivered excellent results for it clients. To learn more about our individual services, please click on any of the links above in the navigation bar.

Why Choose Beacon Marketing?

1. Beacon’s High Standard of Quality: Beacon has proven to be a reliable source of top tier marketing services. Don’t take our word for it. Take a look at what our client’s say below.

2. Beacon’s Convenience: While many companies offer web design services, online marketing and photography, Beacon Marketing offers all of them via an integrated service, eliminating the need to search for several reliable vendors.

3. Beacon’s Resources: The combined experience, creativity, and resources of Beacon Marketing and its partner companies, makes Beacon a great ally in the pursuit of new business.

Management Team

Beacon Marketing’s management team is lead by partners John Munson and Betsy Shane. John’s combined experience in sales, business research, list brokerage, graphic design and web design and Betsy’s combined experience in marketing strategy, business development, online marketing and web design allows Beacon to help many small to mid-sized businesses develop a targeted sales and marketing campaign. In essence Beacon’s management team has the know-how to generate new revenue for your business.

Partner Companies

Beacon is able to provide many services at a high-level because it partners with some of the best companies in their respective industries.

List Marketing: InfoUSA, Axciom, Dunn&Bradstreet, Experian
Email Marketing: Constant Contact, StreamSend, Campaign Monitor
Printing: Vista Print, Uni-Graphics, PS Print, 48 HourPrint, Overnight Prints
Web Hosting: GoDaddy, Host Monster
E-Commerce: WP-ECommerce, Zen-Cart, WebAssist, PayPal, Authorize.net
Web Marketing: Google, Yahoo, MSN
Photography Services: Beacon Photos, Shutterfly, Snapfish

Testimonials

Here are some of the things past clients have said about Beacon Marketing:

“Beacon Marketing and its creative team guided me in taking my website concept and making it a reality to not only showcase the strengths of my organization offerings but to drive business to my site. Their collaborative approach made the process enjoyable while educating me on the aspects of technology that I did not know and found quite intimidating. I view Beacon Marketing as my long term business partner necessary for my success!”

Jan Day Gravel
Founder and Chief Learning Officer
Janus Development Group
http://janusdevelopmentgroup.com
703-827-8727

“John is a reliable business professional. His perspective goes beyond mailings, pictures and websites. He can help you focus your resources and achieve results…”

Ed Handlin
Director of Information Technology
Ercolini & Company LLP
617-482-5511

“GREAT WORK! Every time I log on, I LOVE the site even more.”

Ginny Speaks
Grammar Graphics, The Manipulative Language Program

“Thanks for everything. I ADORE the website!!!! The animation is perfect and describes our product perfectly.”

Rhea Baker
Founder and President
GrammarGraphics.com

The brochure that John Munson designed for me gets ooohs and aahhs every time someone looks at it. Sometimes I’ll get dinner reservations without even speaking to the person, all thanks to the brochure. It’s like having another sales person on staff. The brochure is easy to use as a mailer and the list I got from Beacon Marketing was perfect for who I was targeting. If Beacon Marketing were a restaurant it would get a 5 Star rating from me.”

Joseph Letteri
Head Chef and Owner
Simplicity – Private/Personal Chef Service

“We’ve now ordered several items from Beacon Marketing, including business cards, customized mouses, presentation folders and some other promotional items. Several of the orders were last minute rushes, and each of those times Beacon Marketing came through. The products are always of high quality and John’s ability to satisfy our particular needs is exemplary. Thanks for coming through for us in a pinch.”

Thomas Dadmun
Director of Trading
Firefly Capital, Inc.

“Beacon Marketing has provided me with several mortgage lead lists and each of them have produced excellent results for me. I have developed very specific list parameters for my telemarketing lists that not many list brokers can provide, let alone have the patience to deal with. Beacon Marketing is the best source of mortgage telemarketing lists that I know of.”

Mark Smith
Mortgage Broker
Evest Lending

“Beacon Marketing’s lists are the best lists I’ve used and I’ve been in the telemarketing business for over 20 years. The contact names are dead on and the accuracy is unreal.”

Kevin Prescott
President
Spencer Consulting LLC
GetAppointments.com

“Beacon Marketing is a reliable source of telemarketing lists. My company, Kaizen Direct, is an established telemarketer but when a cliet or prospective client needs a special list, we recommend Beacon Marketing. Not one of our clients has ever complained of their lists.”

Larry Hollingsworth
Account Manager
Kaizen Direct, Inc.

“John Munson from Beacon Marketing did an outstanding job on our web site. I think it is one of the best landscaping web sites on the web today, and I’ve been in the business for over 20 years. He’s also done a stand-up job on our brochures and business cards. Their prices are very reasonable and the quality is always top notch. Thanks for everything John. I’d recommend you to any business looking to get ahead with their marketing.”

Steve Ziegler
Senior Landscape Designer
TropicalLandscape.biz

“As a relatively new mortgage company with lot of expenses, we needed new customers in a hurry. Beacon Marketing helped us do just that. A consultant helped us pinpoint the perfect refinance leads for us and within our first 20 calls we had two very interested consumers ready to refinance. We look forward to using Beacon Marketing’s leads on a regular basis.”

Shane Drake
Mortgage Broker
Dirigo Mortgage

To add your own quote, please do so below as a comment.